In the competitive world of software sales, standing out from the crowd and achieving global reach is no small feat. Copernic, a trailblazer in search and productivity software, has been navigating this space with remarkable success. Leveraging 2Checkout's Affiliate Network - a powerful sales channel that opens the doors to new opportunities and audiences worldwide - has helped Copernic scale its business globally.

Over the past two years, Copernic's partnership with 2Checkout's Affiliate Network has evolved into a strategic advantage, enabling them to drive growth, enhance brand visibility, and capture market share in more than 60 countries. This article explores how Copernic's use of the Affiliate Network, coupled with Managed Affiliate Services, has resulted in impressive results and reinforced their objective of becoming a global leader in their software space.

A Longstanding Partnership Built on Trust

Copernic's journey with 2Checkout began in 2015, when they sought a payment provider that could support their ambitions for international growth. Over time, the collaboration deepened as Copernic expanded its reach and embraced 2Checkout's suite of revenue optimization solutions. Two years ago, Copernic decided to unlock the potential of affiliate marketing by joining 2Checkout's Affiliate Network.

Affiliate marketing offers software companies a unique opportunity to tap into new audiences by partnering with individuals or businesses who promote their products. For Copernic, this approach aligned perfectly with their goals of increasing exposure and driving global sales.

Amplifying Success with Managed Affiliate Services

While the Affiliate Network alone provides valuable resources, Copernic took their strategy a step further by acquiring 2Checkout's Managed Affiliate Services. Over a six-month period, this specialized service helped Copernic optimize their affiliate program, build relationships with top-performing affiliates, and maximize their revenue potential.

The results speak for themselves:

• 5 Power Affiliate Partnerships: With the expertise of 2Checkout's affiliate managers, Copernic secured partnerships with five high-performing affiliates, dramatically increasing their brand's exposure in key markets for defined time periods.
• 90% Increase in Affiliate Clicks: By refining and personalizing their promotional strategies through their close collaboration with affiliates, Copernic saw a significant uptick in traffic driven by affiliate links.
• 300%+ Growth in Affiliate Revenue: Perhaps the most compelling outcome was the skyrocketing growth of Copernic's affiliate revenue - over 300% - showcasing the undeniable value of a well-managed affiliate program and the high quality of 2Checkout's publishers.